CF Group’s corporate website gets a revamp

In 2022, CF group overhauled its corporate brand platform and redefined its fundamentals embodied by an emblematic signature: Dreams, Heath & Care with water.

In this very context, the company is launching a new corporate website www.cf.group, which formalizes the elements of its platform and guides visitors towards the presentation of its strategy, governance and ESG policy. Visitors can also access resources such as press releases, as well as apply online for jobs in the “Careers” section.

We look forward to receiving your feedback on our new website to continue improving your browsing experience.

OCEA UK visit France

The OCEA UK team came to the DEL site on 13th, 14th & 15th November to take part in a intensive training course focused on the custom-made products, which included theoretical and practical workshops as well as a tour of the production facilities.

They were pleasantly surprised by the know-how, organization and quality of the production and the enthusiasm of the different teams they met!

CF Group Adria’s annual charity Swimming day with Primary School Minke Namestnik – Sonje

We are proud to announce that this year at CF Group Adria, we traditionally managed to organize our annual charity Swimming day.

On this occasion we take pupils with special needs from Primary School of Minke Namestnik – Sonje swimming with our employees. As always it was a delightful experience for our team and joyful, fun time for the children.

We hope to continue with exceptional fall event in years to come.

New: Dive into the world of CF group’s new brand!

As further consolidation of its brand strategy, the Vitalia brand becomes CF.

These two letters reflect the fact that the protection of people and the environment is at the heart of the company’s DNA, and represent a wide range of high-performance, reliable equipment.

CF is now the embodiment of a multi-expert, top-of-the-range brand, promoting the strong values that guide our actions. We are committed to creating more eco-responsible swimming pools, thereby contributing to the well-being of our users and the preservation of our planet. Honesty, transparency, reliability and expertise are at the heart of the CF brand philosophy. We strive to provide high-performance, reliable equipment, designed to meet the high expectations of both professionals and private individuals.

Our CF product range offers a variety of essential equipment, all developed with exceptional durability and optimum performance in mind. We are proud to offer you solutions that combine quality and environmental responsibility.

We look forward to continuing to move towards a more sustainable and environmentally friendly future.

• Manifesto video EN
• Manifesto video DE
• Manifesto video FR

Sustainability certificate for Bottles

DIN CERTCO is the certification body of TÜV Rheinland Group and is the certification body for the issuance of the DIN-Marks and further certification marks. It is highly regarded at home and abroad for its independence, neutrality, competence and more than 40 years experience in the field.

The certification for our 1 L bottle with recycled material (50%) has been succuessfully completed. This is now the second certificate CF Group has received from TÜV Rheinland – DINCERTCO and Flustix.

The certification is not tied to the brand or the color of the closure so it is valid for all our brands where we use this bottle.

This is a further step in our product sustainability strategy – more will follow.

European Pool and Spa Awards 2023

The winners of the European Swimming Pool Awards EUSA AWARDS 2023 were announced on October 24 at aquanale in Cologne, Germany. Among the 282 projects representing 11 countries, the Carré Bleu brand was once again awarded 5 prizes:

🥇Category Private outdoor pools – Carré Bleu Shades of Blue (Var)
🥇Category Private Spa – Carré Bleu Nicollier Group (Fully/Genf)
🥈Category Renovation of private pool – Carré Bleu Shades of Blue (Var)
🥉Category Renovation of the private pool – Carré Bleu Nicollier Group (Fully/Genf)
🥉Category Private whirlpools – Carré Bleu Nicollier Group (Fully/Genf)

Congratulations to all the winners and especially to our Créateurs de Bleu, true ambassadors of a remarkable know-how that has made a name for itself in the swimming pool landscape in France as well as in Switzerland.

Efficiency increase and synergy generation in the focus of organizational development

Regina Merklein started as Head of Organization Development and Processes at CF Group Deutschland on 16.10.2023 and reports directly to the Executive Board.

The CF Group has grown considerably in recent years. The product range has been constantly expanded through the integration of leading companies. At the same time, the development of processes and structures has not kept pace. Regina Merklein’s goal is now to increase the efficiency of the organizational and operational structure, find synergies and streamline processes. All of this always with the overriding goal of customer orientation in mind.

We warmly welcome Regina Merklein and wish her every success in this challenging task!

Aquanale 2023 Review

Celebrating its 20th anniversary, aquanale once again attracted almost all market-leading companies from Germany and abroad.

Around 272 exhibitors from 31 countries presented new products and designs for modern, sustainable and innovative swimming pool and wellness construction. Whether energy efficiency, water management, digitalization or specialist management – the trade fair addressed current topics and trends and inspired visitors with a diverse supporting programme.

In addition to its extensive product range, the CF Group presented the new CF brand, an offer for the pool of the future as well as the latest innovations from the CF Group Technocentre..

Thanks to all who contributed to the success of the fair!