New commercial agency for the CF Group in France: PAYS BASQUE

We are delighted to announce that CF group France has opened its new local branch in the Basque Country.

This new 600m² branch, located in Anglet (department 64), will enable us to respond quickly to the needs of pool and spa professionals. They will be able to find equipment and consumables for sale, as well as order or collect orders at the counter. The venue will also host a variety of events throughout the year, starting in September.

On the program:
– Friendly discussions with our teams
– Product demonstrations by Sylvain Lopez, our Area Manager
– Training on existing and new products.
Jérôme Picot, the branch’s sales manager, and his team are happy to welcome our customers from 7:30 am. The pre-opening event on June 21 was a success, with customers delighted with this new space for service, exchange and conviviality.

The real inauguration will take place in September. To be continued…

📍 10 allée Jacqueline Auriol, 64600 ANGLET
Monday to Friday, 7h30-12h30 and 13h30-17h
agence.pays-basque@cf.group

New agency for CF Group Benelux

A new agency has just opened in the north of Belgium.

Thank you to its proximity, this new sales point can better serve customers in the provinces of Antwerp, Limburg and North Brabant. The new branch includes a showroom, offices, a meeting and seminar room, and storage space. There is ample parking for employees and a loading and unloading area for customers.

We wish Frank Kenis, our new colleague and head of this new agency, every success!

CF-Group is making „green”

dinotec has done another step to make our world more save and “green”.

In the beginning of June 2023, together with our Joint Venture partner “dinoSol” and our Indonesian agent, we finalised the installation of 2x VoDes 10000 Twin electrolysis systems. These units complete our existing installation of 2x VoDes 2000 in a waterworks of a town called Pontianak. This production of 24kg Cl₂ per hour is now taking care of the drinking water for the city. By this installation we replaced 95% of existing chlorine gas installation and improve the sanitation of drinking water for over 700.000 people.

They can now put their mind in rest because there is no more risk of a chlorine gas hazard and our machines are taking care of the sanitation for around 300MLD (million litres per day) of drinking water!

New : Filtration guide

We are pleased to introduce you to the new Filtration Guide:
https://view.publitas.com/cfgroup/cf-group-guide-de-la-filtration/

It explains :

• The purpose and operation of filtration
• The pool and the technical room (hydraulic and electrical installation)
• Filtration pumps (fixed speed and variable speed)
• The different types of filters and their specific features
• Wintering and restarting the pool and its filtration system

An English version will be available shortly. Don’t hesitate to contact communication@cf.group if you would like the native files to adapt it to your market.

Responses to climate change

Climate change is accelerating and water-related problems are multiplying.

It is more necessary than ever to preserve this vital resource for our environment and our people. CF Group has long been committed to these issues and is developing sustainable solutions.

To meet this challenge, the French Pool Specialists Association (FPP) recently established a charter of commitment to encourage professionals to offer environmentally conscious solutions.

1. reduce and optimize water consumption by offering solutions such as pond covers, cartridge filters, rainwater harvesting systems or water storage solutions during renovations.
2. communicate and inform your customers by providing them with user and maintenance manuals and flyers on water conservation.
3. Train and raise staff awareness of good water management practices and environmental change.

Let’s work together to protect water and the environment by adopting responsible and sustainable practices for our pools.

Read the full charter (only available in french)

Development of the specialist market France

Showing its ambition for strong growth in the coming years, CF Group integrates Eric TARDY as Director of Business Development in Specialist Market France.

His long experience as a company director and commercial manager, particularly at Zodiac Pool Care (FLUIDRA), combined with his strong results culture, are all assets that support the CF Group’s growth ambitions in this market.

Welcome Eric and good luck with the further development of the business.

Basalt in your pool

We’re pleased to announce that the Protect 33 Del liner range has been recently enriched with a “Basalt” pattern.

This mineral trendy pattern gives a touch of originality and modernity to the pool. This kind of pattern are really popular among end-consumer, this is a great trend in the on-site liners market, so we’re confident for a great success of this reference in our Protect 33 Core Product  liner !

Marketing tools have been developed to accompany the launch.

The pure control of the pool

CF group and Purecontrol have just signed a protocol for the exclusive operation of the swimming pool business branch by CF group. CF group will soon market an energy optimization solution for swimming pools under the CF Control brand.

CF group and Purecontrol have been working together for several years to develop swimming pool management solutions using Artificial Intelligence. Faced with the challenges of current energy savings, the 2 companies have joined forces to accelerate the deployment of a new predictive management solution for swimming pools.

Read the complete article on eurospapoolnews.com